Yesterday I discussed negative male stereotypes, and presented a video from the organization The Representation Project. This organization created a short video titled "How the Media Failed Women in 2013" which you can view below.
For many, the effects that this kind of representation has may not be clear. In reality, the media influences us and especially our children more than most people think.
The average American teenager consumes 10 hours and 45 minutes of media per day.
For many people, that's more that the average school or workday. In a world where media is more accessible than ever, it is logical that media possesses a powerful role in shaping our culture. If teenagers are spending almost 11 hours a day consuming media filled with negative representations such as presented in the video, how can we expect anything to change? This has to stop. We need to get over the idea that rape and the treatment of women as sex objects are necessary themes to sell products. We need to start promoting and encouraging positive advertising. Both male and female news reporters need to learn to stop and think before saying extremely sexist things, and be more aware of the influence they may have on their viewers.
I encourage you to use the hashtags on social media promoted by The Representation Project to help call out both negative and positive female representation in the media . From their website:
"Let the media know: sexism won't sell. Use #NotBuyingIt on Twitter to challenge the misrepresentation of women and girls."
"Use hashtag #MediaWeLIke to spotlight media that empowers women and girls."
The average American teenager consumes 10 hours and 45 minutes of media per day.
For many people, that's more that the average school or workday. In a world where media is more accessible than ever, it is logical that media possesses a powerful role in shaping our culture. If teenagers are spending almost 11 hours a day consuming media filled with negative representations such as presented in the video, how can we expect anything to change? This has to stop. We need to get over the idea that rape and the treatment of women as sex objects are necessary themes to sell products. We need to start promoting and encouraging positive advertising. Both male and female news reporters need to learn to stop and think before saying extremely sexist things, and be more aware of the influence they may have on their viewers.
I encourage you to use the hashtags on social media promoted by The Representation Project to help call out both negative and positive female representation in the media . From their website:
"Let the media know: sexism won't sell. Use #NotBuyingIt on Twitter to challenge the misrepresentation of women and girls."
"Use hashtag #MediaWeLIke to spotlight media that empowers women and girls."
No comments:
Post a Comment